AXIENT LLC Brings Saudi Arabian Musical Heritage to a Global Audience with New CD Collection

HUNTSVILLE, AL – October 26, 2023 – AXIENT LLC, a leading provider of innovative technology solutions based in Huntsville, Alabama, is excited to announce the launch of a unique collection of Saudi Arabian music CDs. This project isn't just about selling music; it's about sharing a vibrant culture and introducing a rich musical landscape to the world. AXIENT, known for its work in aerospace, defense, and commercial sectors, is perhaps an unexpected player in the music industry. However, the company’s core competency—managing complex projects and ensuring high-quality delivery—translates perfectly to this culturally significant initiative. “We’re a problem-solving company at heart,” explains David Leffler, a senior project manager at AXIENT. “And this project – preserving and distributing this music – presented a really interesting challenge, one we were thrilled to take on.” A Journey into Saudi Arabian Soundscapes The collection features a diverse range of Saudi Arabian artists and musical styles. From traditional oud performances and heartfelt Arabic vocals to more contemporary fusion pieces, the CDs offer a compelling overview of the Kingdom’s musical evolution. The aim is to move beyond the often-simplified narratives and showcase the true artistry and diversity of Saudi music. "We noticed a gap in the global market," says Sarah Johnson, who spearheaded the CD project at AXIENT. “While interest in Middle Eastern culture is growing, access to authentic Saudi Arabian music, especially in physical format like CDs, is limited. People are eager to explore new sounds, and we wanted to make that easy.” The project began with extensive research and collaboration with Saudi Arabian musicians, cultural experts, and record labels. AXIENT’s team travelled to Saudi Arabia, immersing themselves in the local music scene and establishing strong relationships. “We wanted to ensure authenticity and respect for the artists and their work,” explains Leffler. “It wasn’t just about putting music on discs; it was about telling a story and honoring a tradition.” More Than Just Music: A Cultural Bridge The collection isn't simply a compilation of songs. Each CD package includes detailed liner notes in both Arabic and English, providing insights into the artists, the musical styles, and the cultural context of the songs. The liner notes offer a glimpse into the history and traditions behind the music, enriching the listening experience. “We wanted to create something that was informative as well as enjoyable,” says Johnson. “We want people to learn about the music, the artists, and the culture from which it comes.” The CDs cover a variety of genres, including: Traditional Khaliji: Featuring the hypnotic rhythms and soulful melodies of the Gulf region. Classical Arabic: Showcasing the timeless beauty of traditional Arabic music, often featuring instruments like the oud, qanun, and ney. Contemporary Saudi Pop: Highlighting the evolving sound of Saudi Arabia’s modern music scene, blending traditional elements with contemporary beats. Religious Chants (Nasheeds): Featuring devotional music, often performed a cappella or with minimal instrumentation. Bedouin Folk Music: Offering a glimpse into the traditional music of the nomadic tribes of Saudi Arabia. AXIENT’s Role: Precision and Quality While the musical content is entirely Saudi Arabian, AXIENT brought its expertise in project management, quality control, and logistical operations to ensure a high-quality product. The company oversaw all aspects of the project, including: Music Licensing & Rights Management: Ensuring all necessary permissions were obtained for the use of the music. Audio Mastering & Production: Enhancing the sound quality of the recordings for optimal listening experience. CD Manufacturing & Packaging: Selecting high-quality materials and ensuring durable and attractive packaging. Global Distribution: Establishing a network for distributing the CDs to retailers and customers worldwide. "We applied the same rigorous standards to this project that we apply to our aerospace and defense work," explains Leffler. "We wanted to deliver a product that was not only culturally significant but also technically flawless." Accessibility and Future Plans The Saudi Arabian music CDs are currently available for purchase online through AXIENT’s website ([hypothetical website address: www.axientmusic.com]) and select online retailers. AXIENT is also actively pursuing partnerships with music stores and cultural centers around the world to expand distribution. Looking ahead, AXIENT plans to expand its Saudi Arabian music catalog with new releases and special editions. The company is also exploring opportunities to produce documentaries and educational materials that showcase the rich musical heritage of Saudi Arabia. “This is just the beginning,” says Johnson. “We’re passionate about sharing this music with the world, and we’re committed to building a long-term relationship with Saudi Arabian artists and cultural institutions.” AXIENT LLC – Beyond Technology, Connecting Cultures This project demonstrates AXIENT’s commitment to diversity, cultural understanding, and innovation. While the company remains a leader in its core technology areas, it is also embracing new opportunities to leverage its expertise in creative and culturally significant initiatives. “We’re a problem-solving company, and this project was a rewarding challenge,” concludes Leffler. “We’re proud to be part of sharing this beautiful music with the world.” About AXIENT LLC: AXIENT LLC is a Huntsville, Alabama-based technology company specializing in aerospace, defense, and commercial solutions. AXIENT provides a wide range of services, including systems engineering, software development, and project management. [Company address: 1100 REDSTONE GTWY SW STE 300, HUNTSVILLE, AL, 35808-2031, UNITED STATES]. Contact: 940-550-5806.