
IMI Norgren Steps into Home Entertainment with Smart Digital Picture Frames
Littleton, CO – October 26, 2023 – IMI Norgren LLC, a name typically associated with industrial automation and fluid control solutions, is making a surprisingly delightful pivot into the consumer electronics market with the launch of their new line of smart digital picture frames. While best known for reliable pneumatic and electromechanical components powering industries worldwide, the Colorado-based company is leveraging its engineering expertise and commitment to quality to bring a fresh, connected experience to displaying cherished memories. “People might be asking, ‘Norgren? Digital picture frames?’” laughs Sarah Chen, Product Manager at IMI Norgren. “And that’s fair! But we’ve been building things that work, things that are reliable for decades. We figured that same dedication to quality and usability would translate really well to something people would have in their homes every day.” For years, digital picture frames have been a bit of a hit-or-miss. Many early models were clunky, difficult to update, and frankly, not very visually appealing. IMI Norgren aims to change that. Their frames aren't just about displaying photos; they’re about connecting families and making it easy to share life’s moments. Beyond the Basic Slideshow: What Sets Norgren’s Frames Apart? “We didn’t just want to make another digital picture frame,” explains David Lee, lead engineer on the project. “We wanted to solve the common frustrations people have with them. The biggest one? Getting photos onto the frame.” Traditional frames often require fiddling with memory cards or USB drives. Norgren’s frames feature built-in Wi-Fi and a user-friendly mobile app (available for iOS and Android). Users can easily upload photos and videos directly from their smartphones or tablets, or connect to cloud storage services like Google Photos, Dropbox, and iCloud. “Imagine grandma’s able to see pictures of the grandkids instantly, without needing someone to email them or run over with a flash drive,” says Chen. “That’s what we’re going for – seamless connection and effortless sharing.” But it's not just about ease of use. IMI Norgren has also packed their frames with some thoughtful features: High-Resolution Displays: The frames come in 10.1-inch and 15.6-inch sizes, both boasting crisp, vibrant IPS displays that ensure photos look their best from any angle. “We weren’t willing to compromise on picture quality,” Lee emphasizes. “These photos are memories, and they deserve to be displayed beautifully.” Motion Sensor: The frames automatically turn on when someone is nearby and turn off when the room is empty, saving energy and extending the life of the display. Remote Management: Family members can remotely update the frame’s content, making it easy to share photos and videos even if you’re miles apart. Customizable Layouts & Transitions: Users can choose from a variety of layouts, transitions, and display settings to personalize their experience. Video Playback: Beyond photos, the frames can also play short videos, bringing memories to life with sound and motion. Built-in Speakers: While not intended as a full-fledged entertainment system, the built-in speakers are perfect for accompanying videos or adding a subtle soundtrack to the slideshow. From Automation to Art: Leveraging Norgren's Core Strengths So how did a company known for pneumatic cylinders and valves end up designing digital picture frames? The answer, according to Chen, lies in their core expertise. “We’re really good at building reliable, connected devices,” she explains. “A lot of the technology inside these frames – the power management, the Wi-Fi connectivity, the user interface – it all draws on our experience in industrial automation.” Norgren’s commitment to quality and durability is also evident in the frame’s construction. The frames are built with premium materials and undergo rigorous testing to ensure they can withstand years of use. “We’re not making something disposable,” says Lee. “We want these frames to become cherished family heirlooms.” Pricing and Availability The IMI Norgren smart digital picture frames are available for purchase starting November 15, 2023, through the company’s website ([fictional website address]) and select online retailers. Pricing starts at $179 for the 10.1-inch model and $299 for the 15.6-inch model. About IMI Norgren LLC IMI Norgren LLC, headquartered in Littleton, Colorado, is a leading global provider of fluid and motion control solutions. For over 80 years, the company has been serving a wide range of industries, including automation, robotics, medical, and transportation. IMI Norgren is committed to innovation, quality, and customer satisfaction. While perhaps an unexpected foray, the digital picture frame showcases their dedication to building well-engineered, user-friendly products. You can find more information about IMI Norgren and their diverse product offerings at [fictional website address].